Three Benefits of Adding a Subscription Box Model to Your Retail Business

If you’re already an established retailer and want to increase profits and long term loyal customers, there are some benefits for adding a subscription box model to your retail business. We will share some of the key benefits to consider adding this model!

1. SHOWCASE NEW PRODUCTS

A subscription box can showcase new products that you want to introduce to your customer base. Add your new products into the subscription box with other well-known products that your customers already love. This will build instant awareness and familiarity with a product your customers might otherwise not have laid eyes on.

2. GROW YOUR CUSTOMER BASE

With a subscription box business model, you will be able to attract new customers. Not only are you able to offer a variety of products at a more affordable price point, to keep them coming back as recurring customers, but you’re creating stronger customer relationships as your subscription box becomes a regular part of their lives.

3. PREDICT REVENUE STREAM

As a retail owner, you cannot always predict income and oftentimes it can be up and down, making it challenging to plan. Subscription-based business models allow you to forecast revenue more accurately. When you know the number of subscribers you currently have and your average churn rate, you are able to predict your revenue streams over a specific period. 

If you’re already a bookkeeping client, and you’re interested in analyzing your numbers further to see if this business model could be right for you, learn more about our consulting services here.